An idea is exciting when it’s new. But so often behind that excitement is a mediocre time sink. My struggle is to not jump straight into it, and take a few days to sleep on the idea before trying to execute.
This is why this project is so great.
Step 1 – diagnose 99 real problems.
Step 2 – find as many solutions as possible for them.
Step 3 – eliminate solutions until you land on the few gems in the group.
Rinse, repeat.
This way, by the time the idea becomes a time commitment, it has been vetted repeatedly and exists outside of the honey moon phase of excitement.